Like market research, service and program evaluation uses a variety of quantitative and qualitative tools. But the work focuses on determining the extent to which the program or service meets its intended goals and objectives. Evaluation seeks to identify the human and organizational reasons underlying the current operational characteristics of the service or program. Like the Kaizen approach in quality improvement, evaluation seeks an understanding of the processes, roles of participants and perceptions of the people involved, including those to whom the program reports, which must be understood if constructive change, or if replication of the program, is to succeed.
Solutions for the Healthcare Industry
